Sketching
Based on my initial ideas, I decided to move forward with the chopstick idea as it connects to my Asian culture and my love for noodles.
Typography Design
A savory typeface that will leave your mouth hungry for food.
3 months
Type Design
Emily Yu
Illustrator
How to attract customers to shop at markets rather than supermarkets
How might we make shopping at essex market easy and convenient to give customers the best experience possible?
Create a app/website that makes the shopping at Essex Market welcoming, exciting, and easy.
As a Chinese girl, I was taught to use chopsticks. At first, it just made sense since it was a do-it-all utensil, but over the years, I started understanding the importance of these utensils to Asian culture, and naturally, it became a significant part of myself as well. This mouthwatering san serif structured typeface is the combination of this part of my identity with my love for noodles.
Based on my initial ideas, I decided to move forward with the chopstick idea as it connects to my Asian culture and my love for noodles.
