KFC - Mixed Plate

Integrated Campaign

Overview

Bringing international KFC to America to bring cultural awareness.

Duration

3 months

Role

Art Director
UX/UI Design

Team

Emily Yu

Tools

Figma
Adobe Creative Suite

About â…“ of Americans consume fast food every day. We stick to the familiar and fear the unknown. Mixed Plate gives Americans the opportunity to branch out of their comfort zone, try new flavors, and appreciate different cultures without the hassle of traveling. KFC will change the standard of fast food by integrating other cultures into its menu.